THE IT BOOK OF DRUGS

The It Book of Drugs

The It Book of Drugs is a provocative artifact of 1970s counterculture — part underground manual, part visual manifesto. Wrapped in a stark black cover with a confrontational, hedonistic image at its center, the book captures an era where experimentation, excess, and transgression were inseparable from youth culture, nightlife, and artistic freedom.

Neither moralistic nor instructional in a conventional sense, the book reflects the tone of its time: blunt, unapologetic, and deeply embedded in the underground. The imagery and graphic language feel closer to a zine or pulp publication than to an academic text — raw, sensational, and deliberately unsettling.

As an object, it sits at the crossroads of countercultural publishing, taboo imagery, and social documentation, offering a glimpse into how drugs, desire, and rebellion were represented before the age of sanitization and political correctness.

Today, The It Book of Drugs reads less as a guide and more as a historical document — a mirror of the fantasies, dangers, and aesthetics that shaped a generation living at the edges of society.